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Video: Go From A Trial-And-Error Approach to Sustainable Revenue Growth

The Situation:

Achieving consistent, sustainable revenue growth is likely to be a fundamental goal for your business. However, you're also probably questioning what areas of your company you should invest in, right?

You've probably tried various short-lived ways to jumpstart your growth. For instance, you may have tried replacing key people, team training, or new technology within sales. This sort of "quick fix" is often referred to as the trial-and-error approach.

The Solution:

In this guide, you'll discuss developing an overall intentional sales and marketing plan (vs. random) and discuss how to leverage key metrics to make better-informed decisions and track progress.
You'll also learn:

  • Awareness of pitfalls that many companies make in sales and marketing activities.
  • Understanding of Key Metrics that every company should watch regarding revenue generation.
  • Knowing how to identify where your business is leaking money.
  • Learning how to analyze those key metrics to optimize your investments.
  • Knowing which vital systems need to be in place for optimizing sales and marketing.

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