People

Hiring the wrong sales leader or salesperson can seriously hinder your business in more than one way. Why aren’t more companies taking the necessary steps to make sure their new person is right for their company?

Fewer vehicles are more potent in driving desired behavior than the one-on-one meeting you have with your salespeople. This is the salesperson’s best opportunity to get your undivided attention and focus on the items which they may need assistance.

Hunters and farmers aren’t the only functions associated with salespeople. There are many roles and specific skills related to each position. The success of your sales team and their role can impact the success of your whole business. Read about each role and how they can excel at different things.

Do you feel like 2020 lasted ten years instead of just one? If you do, you’re not alone. With everyone anticipating a new year’s turn, it can be difficult to keep your sales team engaged, especially with all of the zoom fatigue and pandemic burnout. As a leader, you can’t just rely on your team being intrinsically motivated, leaving it up to them to engage. Sometimes your team may be inherently motivated. But what happens when they aren’t as engaged?

If they are not careful, it can take anywhere from three months to a year for a new sales leader to burn through all their political capital, and it’s hard to gain it back when they do.

Coming into a new sales organization Mason as a sales leader has political capital. Political capital is defined as the trust, goodwill, and influence you have with organizations, teams, and individuals. It is also connected to the amount of “unbudgeted” spend you have. In layman’s terms, your “pull.”

Mason is a driven sales leader with an excellent track record of improving sales teams and increasing revenue. He has 17 years of sales and sales leadership experience and recently applied for a new role, a step up, with more responsibility with Widgets Inc.

When you first establish your business, you do it all; marketing manager, human resources, product or service expert, finance analyst, sales leader, etc. But there comes a time when you want to grow your business, and you know hiring a sales leader is a step in the right direction. Here are signs it’s time to hire a sales leader.